I was browsing a small town in Canada using Google Earth and saw a name on the front facade signage of business unit that is a family name that I recognised.
I visited the business website and found that ownership had changed many years ago but the same trading name was retained so I filled out their contact form asking for them to pass on my contact details to any of the family members who used to own the business.
The very next day I received an eMail from a Second Cousin with an attached image of her with three more Cousins of mine, her surname was the same as the one on the Business property.
Over the next few days my tree has grown by 60 with more to come and they are now aware of the detail of their UK heritage.
More importantly I am now in contact with family with whom contact was lost.
PS
Perhaps I should have named this post “On The Wall Research” given the name on the wall sign.