Upon reflection, this is not about the cost. Everyone understands that things have to be paid for. However, at no point since FindMyPast has starting advertising this since March, at no point did they say that it would not be part of a subscription. They advertised everything else about the 1939 register apart from the costs. I know for a fact from what many have said that they, this year, have taken out subscriptions with FindMyPast only because they thought that the 1939 register was going to be included in the subscription. They were not given any reason to think otherwise as FindMyPast did not inform anyone that viewing was going to be a stand alone cost and pay per view. It was an underhanded way for FindMyPast to get more subscribers and FindMyPast should have made it clear when they started advertising about the 1939 register that it was not included in subscriptions. Yes they need to make money and a profit because they are a business, but it's the underhanded way they went about this. They could have told people right from the start about costs being involved; if they were honest then this is what they would have done. People can't know that it wasn't part of the world wide subscription when FindMyPast did not advertise that it was not. At no point on the FindMyPast website did it say anything about costs, nor did it say it was not part of a subscription. That is dishonest and misleading. I do realise that some may be affronted by these comments, however, it is a fact that FindMyPast did not disclose the information about costs until the last minute...and there is a reason for this.